The effective use of advertising media a practical guide

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Bibliographic Details
Main Author: Davis, Martyn P
Format: Book
Published: London Business Book 1981
Subjects:
Online Access:Click Here to View Status and Holdings.
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100 1 # |a Davis, Martyn P 
245 1 4 |a The effective use of advertising media  |b a practical guide  |c Martyn P. Davis 
260 # # |a London  |b Business Book  |c 1981 
300 # # |a 322 p.  |b ill.  |c 24 cm 
500 # # |a Includes index 
650 # 0 |a Advertising media planning 
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