Manufacturing strategy the strategic management of the manufacturing function
This updated edition aims to show that a strategic approach to manufacturing management is essential for the survival and prosperity of industrial companies. The author has formulated an approach which will help companies to develop an understanding of the implications of the corporate marketing and...
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
Macmillan
1985
©1985 |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Manufacturing strategy text and cases