Japanese maverick success secrets of Canon's "god of sales"

• Main Authors: Kraar, Louis 1931- (Author), Takikawa, Seiichi 1931- (Author)
• Format: Unknown
• Published: New York John Wiley 1994; ©1991
• Subjects: Takikawa, Seiichi > 1931- > Career in sales management; Kyanon Hanbai Kabushiki Kaisha. > Case studies > Management; Sales management > Case studies > Japan
• Online Access: Click Here to View Status and Holdings.
• Physical Description: viii, 200 pages illustrations 24 cm
• Bibliography: Includes bibliographical references and index
• ISBN: 0471580112

A fascinating narrative which tells the story behind the phenomenal success of Canon Corporation-a larger company than Coca-Cola. Takes the reader inside this Japanese organization, revealing the roots of its tremendous prosperity, its future thrust and the rise of the unconventional Takikawa. Takikawa shares his distinctive approaches to building business along with instructive techniques for leadership, motivating employees and promoting sales.