Strategic business planning an action programme for forward-thinking businesses
The author develops his concept of strategic business planning (SBP) in this text, explaining how to improve the performance and competitive position of any company. The steps of the process are outlined, including competitor analysis, strategic options, performance goals and evaluation.
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
Kogan Page
1993
|
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag | Summary: | The author develops his concept of strategic business planning (SBP) in this text, explaining how to improve the performance and competitive position of any company. The steps of the process are outlined, including competitor analysis, strategic options, performance goals and evaluation. |
|---|---|
| Physical Description: | 305 page illustrations 24 cm |
| ISBN: | 0749410515 |
STRATEGIC BUSINESS PLANNING A DYNAMIC SYSTEM for improving performance & competitive advantage 
ACCA Strategic business planning and development