Service management effectiveness balancing strategy, organization and human resources, operations, and marketing
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
San Francisco
Jossey-Bass
1990
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| Edition: | 1st ed |
| Series: | The Jossey-Bass management series
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxxviii, 414 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references and indexes. |
| ISBN: | 1555422225 |
Managing services marketing, operations, and human resources