Turning points creating strategic change in corporations

As firms surface from such 1980s excesses as careless investments, ethical lapses, and financial legerdemain, they face a challenging new business world of determined global rivals who are now able to compete in every region of the world; technological breakthroughs that can create whole new industr...

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Bibliographic Details
Main Author: Fombrun, Charles J (Author)
Format: Book
Published: New York McGraw-Hill 1992
©1992
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