Strategic management a PC-based approach

Although the concept of strategic management is widely recognized its practice is still not easy. This book aims to make its use more widespread. After reading this book the reader should be familiar with the core concepts in strategic management, have a good knowledge of the language of strategy an...

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Bibliographic Details
Main Author: McNamee, Patrick B (Author)
Format: Unknown
Published: Oxford Butterworth-Heinemann 1992
©1992
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