Glossary of Marketing Terms

Glossary of Marketing Terms

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Bibliographic Details
Main Authors: Hart, Norman A (Author), Stapleton, John 1971- (Author)
Corporate Authors: CAM Foundation, Institute of Marketing
Format: Book
Language:English
Published: London Heinemann Professional Publishing Ltd 1987
©1987
Edition:Third Edition
Subjects:
Marketing > Dictionaries
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:ix, 225 pages 19 cm
ISBN:0434918598
9780434918591

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