Fundamentals of modern marketing
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Main Author: | |
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Other Authors: | , |
Format: | Unknown |
Language: | English |
Published: |
Englewood Cliffs, N.J.
Prentice-Hall
1980
©1980 |
Edition: | 3d edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xiv, 462 pages illustrations 24 cm |
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Bibliography: | Includes bibliographical references and indexes. |
ISBN: | 0133413888 9780133413885 |