Search Results - Vincent, Laurence

Laurence Vincent

Laurence Vincent is an American author, professor, marketer and public speaker. He has written two books on brand marketing. He is an Associate Professor of the Practice of Marketing at the USC Marshall School of Business. He served as Chief Branding Officer of United Talent Agency and founded UTA Brand Studio. Provided by Wikipedia
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    Legendary brands unleashing the power of storytelling to create a winning marketing strategy

    Legendary brands unleashing the power of storytelling to create a winning marketing strategy by Vincent, Laurence

    Published 2002
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