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Author
Reichheld, Fred
Search Results - Reichheld, Fred
Fred Reichheld
Frederick F. Reichheld
(born 1952,
Cleveland, US
) is an American New York Times best-selling author, speaker and business strategist. He is best known for his research and writing on the
loyalty business model
and
loyalty marketing
. He is the creator of the
Net Promoter System
of management (NPS).
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The ultimate question driving good profits and true growth
by
Reichheld, Fred
Published 2006
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