Search Results - Maklan, Stan

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    COMPETING ON VALUE Bridging the gap between brand and customer value

    COMPETING ON VALUE Bridging the gap between brand and customer value by Knox, Simon

    Published 1998
    Other Authors: “…Maklan, Stan…”
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    Manuscript Book

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    Customer Relationship Management (CRM) building the business case

    Customer Relationship Management (CRM) building the business case by Ryals, Simon

    Published 2000
    Other Authors: “…Maklan, Stan…”
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    Unknown

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