Published 2015
Table of Contents:
“…Machine generated contents note: Introduction -- Chapter 1 - Historical context: Classical principles; Early manuscripts; The development of printing; The impact of moveable type; The Renaissance; The Arts and Crafts movement; Art Nouveau; The Bauhaus; Art Deco; The rise of Modernism; International Style; Graphic design today; Postmodernism; Deconstruction -- Chapter 2 - Principles: The process of design; Relative and absolute measurements;
Proportion; Number sequences; The vocabulary of layout design; Zeitgeist -- Chapter 3 - Grids and formations: The grid; Columns; Fields or modules; The baseline grid;
Representation and reality; Matrices -- Chapter 4 - Objects on a page: The narrative - What we read; How we read a page; White space; Balance; Juxtaposition; Alignment; Broadside; Leading and fonts; Hyphenation and justification; Indentation; Hierarchy; Layers; Colour; Texture; Pace; Picture boxes; Passepartout; The gutter -- Chapter 5 - Application: Typography; Music; Interior design; Furniture; Architecture; Newspapers; Magazines; Books and brochures; Packaging; Websites; The built environment; Quantitative information; Identity programmes -- Chapter 6 - Reference: Paper sizes; DIN (Deutsche Industrie Norm); Envelope sizes; Book sizes; Outdoor media sizes; Standard templates -- Conclusion -- Glossary -- Index -- Acknowledgements.…”
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