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    ENTREPRENEURSHIP STARTING & OPERATING A SMALL BUSINESS by Mariotti, Steve 1953-, Glackin, Caroline

    Published 2016
    Table of Contents: “…-- Unit 4: Case study: Lee's ice cream -- Unit 5 operating a small business effectively -- Addressing legal issues and managing risk -- Operating for success -- Management, leadership, & ethical practices -- Unit 4: case study: onlc training centers -- Unit 5: Cashing in the brand -- Franchising, licensing, and harvesting: cashing in your brand -- Unit 5: Case study: honest tea -- Appendix 1 Sample student business plan : University Parent, Inc -- Appendix 2 Bizbuilder business plan -- Appendix 3 Resources for entrepreneurs -- Appendix 4 Useful formulas and equations.…”
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