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ALTERNATIVE MARKET RESEARCH METHODS Market Sensing

Table of Contents: “…Theoretical underpinnings for market sensing --Market sensing and qualitative research : context, philosophy, approach, and strategy / David Longbottom --The qualitative research process part one : strategy, planning, and data collection / David Longbottom --The qualitative research process part two : data analysis and data presentation / David Longbottom --Marketing research methods for market sensing --Market sensing using images and emotional scaling / Charles Hancock and David Longbottom --Discourse analysis: using talk and text / Lesley Crane --Consumer ethnography / Ian Churm --Social media networks : on-line data sources / Annmarie Hanlon --Using narrative and story telling in research / Alison Lawson --Gamification : using game technology for marketing research / David Longbottom and Kuldeep Banwait --Understanding customer journey through the prism of service design methodology / Polina Baranova --Presenting your research and research ethics --Communicating your research / Alison Lawson and Maria Potempski --Research ethics / Simon Dupernex.…”
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Making Heritage in Malaysia Sites, Histories, Identities

Table of Contents: “…aIntroduction: Postcolonialising Heritage and the Idea of "Malaysia" -- PART I: (RE)TELLING MUSEUM AND COMMUNITY STORIES -- Negotiating Museum Narratives: The Sarawak Museum, the Brooke State, and the Construction of Cultural Heritage, 1886-1963 -- The Serdang Folk Museum and the Performance of Heritage: Community Museums as an Alternative to National Heritage -- Dual Triumphalist Heritage Narrative and the Sungai Buloh Leprosy Settlement -- PART II: (RE)MAPPING MULTICULTURAL AND FOLKLORE HERITAGE -- Cultural Mapping and the Making of Heritage -- Re(Con)figuring the Nenek Kebayan through Folktale Adaptation: Malaysian Folktales as Literary and Cultural Heritage -- PART III: THE SMALL TOWN, NOSTALGIA, AND THE ENVIRONMENT -- The Small Town as Heritage in the Writings of Rehman Rashid and Shih-Li Kow -- "The unmovable self situated in the quicksand of memory": Nostalgia and Intangible Natural Heritage in the Weather Poems of Shirley Geok-lin Lim -- PART IV: IMAGINED AND COSMOPOLITAN HERITAGE -- Imagined Heritage: Ee Tiang Hongs "Eternal" Melaka -- "Add Place and Stir": Ownership, Authenticity, and the "Malaysian" Kari Kapitan -- "Boria Everywhere in the World": A Penang Burlesque and the Politics of Heritage.…”
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Fundamentals of Data Visualization A Primer on Making Informative and Compelling Figures by Wilke, C. (Claus)

Table of Contents: “…Understanding the most commonly used image file formats -- Choosing the right visualization software -- Telling a story and making a point.…”
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Making Heritage in Malaysia Sites, Histories, Identities

Table of Contents: “…Introduction: Postcolonialising Heritage and the Idea of "Malaysia" -- PART I: (RE)TELLING MUSEUM AND COMMUNITY STORIES -- Negotiating Museum Narratives: The Sarawak Museum, the Brooke State, and the Construction of Cultural Heritage, 1886-1963 -- The Serdang Folk Museum and the Performance of Heritage: Community Museums as an Alternative to National Heritage -- Dual Triumphalist Heritage Narrative and the Sungai Buloh Leprosy Settlement -- PART II: (RE)MAPPING MULTICULTURAL AND FOLKLORE HERITAGE -- Cultural Mapping and the Making of Heritage -- Re(Con)figuring the Nenek Kebayan through Folktale Adaptation: Malaysian Folktales as Literary and Cultural Heritage -- PART III: THE SMALL TOWN, NOSTALGIA, AND THE ENVIRONMENT -- The Small Town as Heritage in the Writings of Rehman Rashid and Shih-Li Kow -- "The unmovable self situated in the quicksand of memory": Nostalgia and Intangible Natural Heritage in the Weather Poems of Shirley Geok-lin Lim -- PART IV: IMAGINED AND COSMOPOLITAN HERITAGE -- Imagined Heritage: Ee Tiang Hongs "Eternal" Melaka -- "Add Place and Stir": Ownership, Authenticity, and the "Malaysian" Kari Kapitan -- "Boria Everywhere in the World": A Penang Burlesque and the Politics of Heritage.…”
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Pharmacy student survival guide

Table of Contents: “…Timothy Eley -- Physical assessment skills / Cristina E. Bello-Quintero and Rachel Bardowell -- Interpretation of clinical laboratory data / Karen L. …”
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A reader in marketing communications

Table of Contents: “…/ by Rajesh K. Chandy, Gerald J. Tellis, Deborah J. McInnis, and Pattana Thaivanich -- Sales promotion -- Reading: ?…”
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Tissue engineering

Table of Contents: “…Jordan, $rGary Van Zant -- $tCell motility and tissue architecture / $rGraham A. …”
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The Working Shakespeare library

Table of Contents: “…Workshop four: Introduction : Jeremy Irons -- Introduction : Cicely Berry -- Exercise 1 : Empowering the voice : relaxation, breathing, and resonance -- Exercise 2 : Strength in language linked to physical strength (Titus Andronicus) -- Exercise 3 : Music releases the power of open vowels -- Exercise 4 : Sound - the gateway to awareness -- Exercise 5 : How sound and meaning are linked to feeling (Hamlet) -- Exercise 6 : Telling the story (Hamlet)…”
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Interactive Dramaturgies New Approaches in Multimedia Content and Design

Table of Contents: “…Interactively setting in motion the wheel of law : telling the life and philosophy of Buddha : the mural paintings of the Temple of the Emerald Buddha in Bangkok / Titus Leber -- 6. …”
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Jumpmetrics by Tyson, Alan 1968-

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The End of cinema as we know it American film in the nineties

Table of Contents: “…Mallin -- I I Empire of the Gun: Steven Spielberg's Saving Private Ryan -- and American Chauvinism 115 -- Frank P.Tomasulo -- 12 Saving Private Ryan Too Late 131 -- Krin Gabbard -- IV Pictures and Politics -- 13 The Confusions of Warren Beatty 141 -- Dana Polan -- 14 Movie Star Presidents 150 -- Thomas Doherty -- 15 The Fantasy Image: Fixed and Moving 158 -- Maureen Turim -- 16 Men with Guns: The Story John Sayles Can't Tell 168 -- Ralph E. Rodriguez -- 17 The End of Chicano Cinema 175 -- Chon A. …”
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HANDBOOK OF CULTURAL PSYCHOLOGY

Table of Contents: “…Tsai and Magali Clobert -- $gch.12 $tWell-Being and Health: A Cultural Psychology of Optimal Human Functioning / $rYuri Miyamoto, Jiah Yoo, and Brooke Wilken -- $gch.13 $tWisdom and Culture / $rIgor Grossmann and Franki Y. …”
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CASES IN ORGANIZATIONAL AND MANAGERIAL COMMUNICATION Stretching Boundaries

Table of Contents: “…Grow ; Culture Change in a Castle of Secrets / Alyssa Roehrig ; Speechless with No One to Tell / Katherine M. Kelley ; "Treating" employees to abuse in the workplace / Sarah E. …”
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