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Counterfeiting exposed protecting your brand and customers
Published 2003Table of Contents: “…If you can make it, they can fake it -- Creating and protecting brands -- Branded and luxury goods -- Counterfeit pharmaceuticals -- There, it's just like new : counterfeit replacement parts & consumables -- Copyright and digital products -- The economic consequences of counterfeiting -- The social consequences of counterfeiting -- Organizing to address the problem -- Utilizing a private investigator -- Legal remedies -- Anti-counterfeiting technology solutions -- What governments and multilateral institution can (and can't) do.…”
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