Search Results - "sales"

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  1. 1301
  2. 1302

    Inside book publishing by Clark, Giles N. (Giles Noel)

    Published 2014
    Table of Contents: “…The development of modern trade publishing -- Publishing for educational, academic and professional markets -- The characteristics of the main publishing sectors -- Creating and protecting value in publishing -- The author -- Commissioning -- The author contract and editorial development -- Design and production -- Marketing -- Sales and distribution -- Rights sales -- The sales channels for books in the UK -- Getting into publishing…”
    Click Here to View Status and Holdings.
    Book
  3. 1303

    Inside book publishing by Clark, Giles N

    Published 2014
    Table of Contents: “…The development of modern trade publishing -- Publishing for educational, academic and professional markets -- The characteristics of the main publishing sectors -- Creating and protecting value in publishing -- The author -- Commissioning -- The author contract and editorial development -- Design and production -- Marketing -- Sales and distribution -- Rights sales -- The sales channels for books in the UK -- Getting into publishing.…”
    Click Here to View Status and Holdings.
    Book
  4. 1304

    Inside Book Publishing by Clark, Giles, Phillips, Angus

    Published 2014
    Table of Contents: “…Introduction -- publishing trends and digital transformations -- The development of modern trade publishing -- Publishing for educational, academic and professional markets -- The characteristics of the main publishing sectors -- Creating and protecting value in publishing -- The author -- Commissioning -- The author contract and editorial development -- Design and production -- Marketing -- Sales and distribution -- Rights sales -- The sales channels for books in the UK -- Getting into publishing…”
    Click Here to View Status and Holdings.
    Book
  5. 1305

    WAY OF THE WOLF Straight Line Selling: Master the Art of Persuasion, Influence, and Success by Belfort, Jordan

    Published 2018
    Table of Contents: “…The birth of a sales system -- Cracking the code for sales and influence -- Inventing the straight line -- The first four seconds -- Tonality and body language -- State management -- A surefire formula for managing your state -- Advanced tonality -- Advanced body language -- The art of prospecting -- The ten rules of straight line prospecting -- The art and science of making world-class sales presentations -- The art and science of looping -- Final thoughts.…”
    Click Here to View Status and Holdings.
    Book
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    Publishing for Profit Successful Bottom-Line Management for Book Publishers by Woll, Thomas

    Published 2014
    Table of Contents: “…C³ : commitment, consistency, credibility -- The publishing environment -- Define your niche -- Make planning primary -- Keep your staff lean (but not necessarily mean) -- Protect your assets -- The editorial process/content management -- Production and manufacturing -- Sales ... and more sales -- Subsidiary rights -- Direct response marketing : Internet 101 -- Operations, fulfillment, and accounting -- Electronic publishing and marketing -- Returns.…”
    Click Here to View Status and Holdings.
    Book
  18. 1318

    Publishing for Profit Successful Bottom-Line Management for Book Publishers by Woll, Thomas

    Published 2014
    Table of Contents: “…C³ : commitment, consistency, credibility -- The publishing environment -- Define your niche -- Make planning primary -- Keep your staff lean (but not necessarily mean) -- Protect your assets -- The editorial process/content management -- Production and manufacturing -- Sales ... and more sales -- Subsidiary rights -- Direct response marketing : Internet 101 -- Operations, fulfillment, and accounting -- Electronic publishing and marketing -- Returns.…”
    Click Here to View Status and Holdings.
    Book
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