Search Results - "popular culture"

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    MASS COMMUNICATION THEORIES EXPLAINING ORIGINS, PROCESSES, AND EFFECTS by DeFleur, Melvin L 1923- Melvin Lawrence

    Published 2010
    Table of Contents: “…Shaping the American Mass Media: A brief Overview -- Introduction to the Origins, Nature, and Uses of Theories -- The Scientific Method and the Social Construction of Reality: The Contributions of Philosophy to Media Theory -- Public Opinion as shaped by the press: The Contribution of Political science -- Cognitive Processing: The contributions of Psychology to Mass Communication theory -- The concept of Mass Society as as Contribution of Sociology to Media Studies -- James Bryce's 19th Century Theory of public opinion and the press -- Walter Lippmann's 1920's theory of Unintentional News -- The "Magic Bullet" Theory of Uniform Effects -- A selective and limited influences theory -- Gatekeeping Theory -- Agenda-setting Theory -- The two-Step flow of communication theory -- Uses for Gratifications theory -- Media Information Utility theory -- Modeling theory -- Social Expectations Theory -- Media-Influenced Diffusion of Innovation Theory -- a theory of Audience and Media Dependency on Popular Culture -- The Creeping Cycle of Desensitizatrion Theory -- Critical Cultural Perspectives: Interpretations of Media Influences on Individuals and society -- Cultural Imperialism Theory -- Collateral Media Instruction Theory -- Other Formulations and Concepts.…”
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    HISTORY OF ILLUSTRATION

    Published 2018
    Table of Contents: “…Jazz, Sex, and Prosperity: Popular Culture, Illustrated (1920-1940) -- 17. Persuasive Images and Polemic in World Events (1890-1945) -- 18. …”
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  17. 517

    HERITAGE VALUES IN CONTEMPORARY SOCIETY

    Published 2009
    Table of Contents: “…Heritages, identities, and roots : a critique of arborescent models of heritage and identity / Ian Russell ; Heritage values in contemporary popular culture / Cornelius Holtorf ; A consideration of heritage values in contemporary society / Katsuyuki Okamura ; Technology, heritage values, and interpretation / Neil Asher Silberman ; Archaeological heritage values in cross-cultural context / Jeffrey H. …”
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  18. 518