Search Results - "metaphorical"

Understanding Global Cultures by Gannon, Martin J., Pillai, Rajnandini K.

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Waterfront Landscapes

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27 haiwan istimewa dalam Al-Quran tinjauan fafsir tematik dan sosiolinguistik by Muhammad Widus Sempo

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Teaching music musically by Swanwick, Keith

Table of Contents: “…Musical value -- The aesthetic and the artistic -- The processes of metaphor -- Music as metaphor -- The significance of music -- 2. …”
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Identity, invention, and the culture of personalized medicine patenting by Ghosh, Shubha

Table of Contents: “…A business, a litigant, a metaphor: the future of personalized medicine patents…”
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Little Boy Lost by Laski, Marghanita

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Stellar Management Teams by Ristikangas, Vesa 1971-, Rinne, Tapani

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VISUAL COMMUNICATION INSIGHTS AND STRATEGIES by Duffy, Margaret (Professor of Communications), Page, Janis Teruggi

Table of Contents: “…Part one: understanding visual communication -- Making sense of visual culture -- Visualizing ethics -- Ways of seeing: visual rhetoric -- Part two: basic ways of seeing, interpreting, and creating -- Sign language: semiotics -- This means that: metaphor -- Storytelling: visual narratives -- Visual voices: fantasy themes -- Part three: using visuals in professional communication -- Advertising -- Public relations -- Journalism -- Visuals in organizations -- Intercultural communication.…”
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Sustainable urban metabolism / by Ferr?ao, Paulo, 1962-

Table of Contents: “…Urban metabolism: defining a field -- Industrial ecology: a metaphor for sustainable development -- Urban metabolism: resource consumption of cities -- Intellectual foundations and key insights -- Industrial ecology: a framework -- Industrial ecology: a framework of tools and practices -- Industrial ecology tools applied to urban resource management -- Sustainable urban systems -- Green urban policies and development -- Urban typologies: prospects and indicators -- Complexity and dynamics of urban systems -- Integrated approaches to sustainable urban metabolism -- Mapping and assessing urban metabolism -- Urban metabolism in practice: case studies from the developed world -- The challenge of urban metabolism in a developing context.…”
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Mixing Music

Table of Contents: “…Exploring of the mix: historical milestones and expanded perspectives -- How to listen, what to hear -- Proxemic interaction in popular music recordings -- Top down mixing -- a 12-step mixing programme -- Mixing in the box -- Audio editing in/and mixing -- Pre-production in mixing: mixing in pre-production -- Between speakers: discussions on mixing : mixing for markets : mixing in/and modern electronic music production -- Groove and the grid: mixing contemporary hip hop -- The mix is, the mix is not -- Mixing metaphors: aesthetics, mediation and the rhetoric of sound mixing -- Mix as auditory response -- An intelligent systems approach to mixing multitrack audio -- How can academic practice inform mix-craft? …”
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Music as Multimodal Discourse Semiotics, Power and Protest

Table of Contents: “…: on the interplay of music, voice and lyrics in the advertising jingle / Johnny Wingstedt --When the fairy tale is over : an analysis of songs and institutional discourse against domestic violence in Spain / Laura Filardo-Llamas --Indigenous hip hop as anti-colonial discourse in Guatemala / Rusty Barrett --Song, sonic metaphor, and countercultural discourse in British folk-rock recordings / Matthew Ord.…”
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Tell me how I'm doing a fable about the importance of giving feedback by Williams, Richard L 1943- (Richard Leonard)

Table of Contents: “…Trouble concentrating -- The feedback bucket. The metaphor. Holes in the bucket. Team meetings. An unexpected question -- Types of feedback. …”
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100 Ways to Create a Great Ad by Collins, Tim

Table of Contents: “…Reveals -- Mash-ups -- Double meanings -- Puns -- Visual puns -- Visual metaphors -- Visual similes -- Analogy -- Omission -- Minimalism -- Rhyme -- Alliteration -- Questions -- The rule of three -- Contrasting pairs -- Lists -- Storytelling -- Consequences -- Sequences -- Homages -- Borrowed interest -- Reversal -- Displacement -- Disruption -- Contradiction -- Repetition -- Hyperbole -- Visual hyperbole -- Understatement -- Comparison -- Surrealism -- Shock -- Irony -- Bathos -- Paradox -- Slang -- Killer facts -- Self-awareness -- Anti-advertising -- Advertising parodies -- Brand mascots -- Bringing the product to life -- Personification -- Catchphrases -- Neologisms -- Long copy -- The curiosity arouser -- Arguments -- Advice -- Insults -- Compliments -- Challenges -- Crusades -- In-jokes -- Interaction -- Crowdsourcing -- Ambient -- Installation -- Special builds -- Stunts -- Using the medium -- Hoaxes -- Hidden camera -- Documentary -- Big ads -- Branded content -- Playing with the logo -- Symbols -- Typography -- Pricing -- Competitive ads -- Range -- Product demonstration -- Product shot -- Product sampling -- Topical -- Puzzles -- Illusion -- Diagrams -- Annotation -- Perspective change -- Details -- The effects of time -- Dramatizing the negative -- Dramatizing product experience -- Scale -- National identity -- Regional identity -- Alternative uses -- Transformation -- Product transformation -- Heritage -- Product story -- Product features -- Local knowledge -- Endorsement -- Testimonial -- Reverse testimonial -- Manufacturer's testimonial -- Staff…”
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Imaginative methodologies in the social sciences creativity, poetics and rhetoric in social research

Table of Contents: “…Denzin -- On writing : on writing sociology / Zygmunt Bauman -- Alice in computerland / Laurel Richardson -- Exploring -- Getting in touch with the world : meaning and presence in social science / Svend Brinkmann -- Theatricalised reality and novels of truth : respecting tradition and promoting imagination in social research / Arpad Szakolczai -- Creative methods : oracles, poiesis and epiphanies as metaphors of theorizing / Kieran Keohane -- Teaching -- Creativity in the classroom : the poetics of pedagogy and therapeutic shock in teaching sociology / Anders Petersen, Michael Hviid Jacobsen and Rasmus Antoft -- Inspiring : the methodological imagination : using art and literature in social science methods teaching / Julie Seymour -- Imagining the outsiders : exploring literary representations of "the other" as pedagogic practice / Louise Sturgeon-Adams -- The uses of literary and cinematic characters in teaching sociology / Lisbeth B. …”
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REIMAGINING COMMUNICATION EXPERIENCE

Table of Contents: “…Communication, perception and innovation : seeing the world through metaphorically coloured glasses / Judith Papadopoulos -- Audio experience / Emma Rodero, Lluis Mas -- Re-imagining embodiment in communication / Jason Edward Archer, Nathanael Bassett -- Reassessing the importance of nonverbal communication in the age of social media / Martin S. …”
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Photography after Frank by Gefter, Philip

Table of Contents: “…On Sze Tsung Leong -- Photographic icons: fact, fiction or metaphor? -- Picnic that never was. On Beate Gutschow -- As unpretty as a picture. …”
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Nature's work of art the human body as image of the world by Barkan, Leonard

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11 STEPS TO BRAND HEAVEN by Weinreich, Len

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IMAGES OF ORGANIZATION The International Bestseller That Revolutionized How We See Organizations... Newly Abridged For Today's Manager by Morgan, Gareth 1943-

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Handbook of qualitative research methods in marketing

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