Search Results - "No Logo"

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    Music as Multimodal Discourse Semiotics, Power and Protest

    Published 2017
    Table of Contents: “…Richardson --Authenticity and subversion : articulations in protest music videos' struggle with countercultural politics and authenticity / Lyndon C.S. Way --Sonic logos / Theo van Leeuwen --"If you have nothing to say --sing it!" …”
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    Manuscript Book
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    100 Ways to Create a Great Ad by Collins, Tim

    Published 2014
    Table of Contents: “…Reveals -- Mash-ups -- Double meanings -- Puns -- Visual puns -- Visual metaphors -- Visual similes -- Analogy -- Omission -- Minimalism -- Rhyme -- Alliteration -- Questions -- The rule of three -- Contrasting pairs -- Lists -- Storytelling -- Consequences -- Sequences -- Homages -- Borrowed interest -- Reversal -- Displacement -- Disruption -- Contradiction -- Repetition -- Hyperbole -- Visual hyperbole -- Understatement -- Comparison -- Surrealism -- Shock -- Irony -- Bathos -- Paradox -- Slang -- Killer facts -- Self-awareness -- Anti-advertising -- Advertising parodies -- Brand mascots -- Bringing the product to life -- Personification -- Catchphrases -- Neologisms -- Long copy -- The curiosity arouser -- Arguments -- Advice -- Insults -- Compliments -- Challenges -- Crusades -- In-jokes -- Interaction -- Crowdsourcing -- Ambient -- Installation -- Special builds -- Stunts -- Using the medium -- Hoaxes -- Hidden camera -- Documentary -- Big ads -- Branded content -- Playing with the logo -- Symbols -- Typography -- Pricing -- Competitive ads -- Range -- Product demonstration -- Product shot -- Product sampling -- Topical -- Puzzles -- Illusion -- Diagrams -- Annotation -- Perspective change -- Details -- The effects of time -- Dramatizing the negative -- Dramatizing product experience -- Scale -- National identity -- Regional identity -- Alternative uses -- Transformation -- Product transformation -- Heritage -- Product story -- Product features -- Local knowledge -- Endorsement -- Testimonial -- Reverse testimonial -- Manufacturer's testimonial -- Staff…”
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    Book
  11. 191

    Never use pop up windows and 50 other ridiculous web rules

    Published 2010
    Table of Contents: “…Machine generated contents note: 1.Never use a PC -- 2.Always make the top left-hand logo of the website a home button -- 3.Always use landscape format pictures in web design -- 4.Surfers don't read -- 5.Never type in all caps -- 6.Lose the smiley -- 7.Play nice! …”
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    Book
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    THE HISTORY OF MOTION GRAPHICS from Avant-Garde to Industry in the United States by Betancourt, Michael 1970-

    Published 2013
    Table of Contents: “…Prehistory -- Synaesthesia -- Color music -- Color music inventors -- Visual music -- Kinetic typography -- Inventing the abstract film -- The futurist abstract films (1909-1912) -- Léopold Survage (1879-1968) -- The Dada/Constructivist cinema (1919-1929) -- Man Ray's Le retour à la raison (1923) -- Murphy & Léger's Ballet mécanique (1924) -- Walther Ruttmann (1887-1941) -- Viking Eggeling (1880-1925) -- Hans Richter (1888-1976) -- Marcel Duchamp's Anémic cinéma (1926) -- Laszlo Moholy-Nagy (1895-1946) -- Towards a universal language of media -- The sound film -- Montage -- Oskar Fischinger (1900-1967) -- Mary Ellen Bute (1906-1983) -- Len Lye (1901-1980) -- Norman McLaren (1914-1987) -- Modernist television -- John (1917-1995) & James (1921-1982) Whitney -- Harry Everett Smith (1923-1991) -- Avant-garde film in parallax -- American modernism -- The rise of post-war abstraction -- Design on TV -- The "television project" -- Commercials & the experimental film -- Mainstreaming the avant-garde -- Museum validation -- Intermedia -- The Vortex concerts -- 'Structural' film studies -- The invention of video art -- Signal/image processing -- Inventing computer art -- The computer film -- Programmed animations -- Stan VanDerBeek (1927-1984) -- Lillian Schwartz (1927- ) -- John Whitney's 'Digital harmony' -- Media convergence -- Digital video -- Feature film title design -- The early (experimental) period -- The studio period -- The designer period -- The logo period -- The contemporary designer period -- TV & video game title design -- Live TV -- Broadcast/network TV -- Cable TV -- Internet -- Video game titles -- Video game end titles -- The context of title design -- The continuing synaesthetic tradition -- Stan Brakhage (1933-2003) -- Dennis H. …”
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    Book
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