Search Results - "Manufacturing

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    Publishing for Profit Successful Bottom-Line Management for Book Publishers by Woll, Thomas

    Published 2014
    Table of Contents: “…C³ : commitment, consistency, credibility -- The publishing environment -- Define your niche -- Make planning primary -- Keep your staff lean (but not necessarily mean) -- Protect your assets -- The editorial process/content management -- Production and manufacturing -- Sales ... and more sales -- Subsidiary rights -- Direct response marketing : Internet 101 -- Operations, fulfillment, and accounting -- Electronic publishing and marketing -- Returns.…”
    Click Here to View Status and Holdings.
    Book
  19. 1619

    Publishing for Profit Successful Bottom-Line Management for Book Publishers by Woll, Thomas

    Published 2014
    Table of Contents: “…C³ : commitment, consistency, credibility -- The publishing environment -- Define your niche -- Make planning primary -- Keep your staff lean (but not necessarily mean) -- Protect your assets -- The editorial process/content management -- Production and manufacturing -- Sales ... and more sales -- Subsidiary rights -- Direct response marketing : Internet 101 -- Operations, fulfillment, and accounting -- Electronic publishing and marketing -- Returns.…”
    Click Here to View Status and Holdings.
    Book
  20. 1620

    Innovation, product development and commercialization case studies and key practices for market leadership by Rafinejad, Dariush 1943-

    Published 2007
    Table of Contents: “…High technology--strategic context -- Product development strategies -- Marketing management -- Product platform and knowledge integration -- The product development process -- Excellence in design and product reliability -- Flawless execution and global resources management -- Project management in product development -- Best practices for product development managers -- Managing product and technology portfolios for shareholder value -- Appendix : semiconductor manufacturing process equipment -- Index…”
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