Search Results - "Crisis"

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    CONTEMPORARY APPROACHES OF THE SCIENTIFIC THEORY OF PLACE MARKETING PLACE BRANDING IN GLOBALIZED CONDITIONS AND ECONOMIC CRISIS by Kavoura, Androniki

    Table of Contents: “…Places and regions in the horizon of globalization and economic crisis -- Marketing and place marketing at the forefront of new conditions of economic recession and crisis in search for a new role -- Methodological approaches -- Place identity/national identity : the image of the place and place brand -- External public/tourism and tourism behavior-defining "experience" -- The role of the imagined community in place marketing -- The role of synergies and local networks for place branding and place marketing -- The use of new technologies for the creation of an e-place brand and e-place marketing -- The new role of the public sector. negotiating the concept of the public interest to the new conditions as a basic pole of a strategic plan for place branding-place marketing -- Proposition for the future : a model of systemic approach of the strategic design of place marketing and place branding.…”
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    Book
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    Nursing the psychiatric emergency by Ward, Martin F

    Published 1995
    Subjects: “…Crisis Intervention…”
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    Book
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    The rape of Kuwait the true story of Iraqi atrocities against a civilian population by Sasson, Jean P.

    Published 1991
    Subjects: “…Iraq-Kuwait Crisis, 1990-1991 Atrocities…”
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    Book
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