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  1. 1
    Advances in Relationship Marketing

    Advances in Relationship Marketing by Payne, Adrian

    Published 1995
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  2. 2
    Member for life

    Member for life by Gerson, Richard

    Published 1999
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    Unknown

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  3. 3
    Strategic customer care an evolutionary approach to increasing customer value and profitability

    Strategic customer care an evolutionary approach to increasing customer value and profitability by Brown, Stanley A. 1946-

    Published 1999
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    Unknown

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  4. 4
    Marketing channels a relationship management approach

    Marketing channels a relationship management approach by Pelton, Lou E.

    Published 1997
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  5. 5
    Prime movers define your business or have someone define it against you

    Prime movers define your business or have someone define it against you by Ramirez, Rafael 1956-

    Published 2000
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    Unknown

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  6. 6
    Customer marketing how to improve the profitability of your customer base

    Customer marketing how to improve the profitability of your customer base

    Published 1998
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  7. 7
    Consumers and services

    Consumers and services by Gabbott, Mark

    Published 1998
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  8. 8
    Relationship marketing new strategies, techniques and technologies to win the customers you want and keep them forever

    Relationship marketing new strategies, techniques and technologies to win the customers you want and keep them forever by Gordon, Ian H

    Published 1998
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  9. 9
    Relationship marketing gaining competitive advantage through customer satisfactionand customer retention

    Relationship marketing gaining competitive advantage through customer satisfactionand customer retention

    Published 2000
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    Unknown

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  10. 10
    Guanxi relationship marketing in a Chinese context

    Guanxi relationship marketing in a Chinese context by Wong, Y. H. 1953-, Leung, Thomas K. P

    Published 2001
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  11. 11
    Total relationship marketing rethinking marketing management

    Total relationship marketing rethinking marketing management by Gummesson, Every 1936-

    Published 2000
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    Unknown

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  12. 12
    Relationship marketing for competitive advantage winning and keeping customers

    Relationship marketing for competitive advantage winning and keeping customers

    Published 2000
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    Unknown

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  13. 13
    Relationship Marketing Strategy and Implementation

    Relationship Marketing Strategy and Implementation by Peck, Helen, Payne, Helen, Christopher, Martin, Clark, Moira

    Published 1999
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  14. 14
    Marketing channels a relationship management approach

    Marketing channels a relationship management approach by Pelton, Lou E

    Published 1997
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    Unknown

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  15. 15
    Marketing channels a relationship management approach

    Marketing channels a relationship management approach by Pelton, Lou E.

    Published 2002
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  16. 16
    Relationship marketing exploring relational strategies in marketing

    Relationship marketing exploring relational strategies in marketing by Egan, John

    Published 2001
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  17. 17
    Strategic market relationships from strategy to implementation

    Strategic market relationships from strategy to implementation by Donaldson, Bill 1948-

    Published 2002
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  18. 18
    Successful customer relationship marketing new thinking, new strategies, new tools for getting closer to your customers

    Successful customer relationship marketing new thinking, new strategies, new tools for getting closer to your customers by Foss, Bryan

    Published 2001
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  19. 19
    The relational enterprise moving beyond CRM to maximize all your business relationships

    The relational enterprise moving beyond CRM to maximize all your business relationships by Cooper, Kenneth Carlton

    Published 2002
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  20. 20
    Customer equity building and managing relationships as valuable assets

    Customer equity building and managing relationships as valuable assets by Blattberg, Robert C

    Published 2001
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