Marketing management analysis using spreadsheets

Saved in:

Bibliographic Details
Main Author:	Laric, Michael V
Other Authors:	Stiff, Ronald
Format:	Book
Published:	Englewood, N.J. Prentice-Hall 1988
Subjects:	Marketing > Management Electronic spreadsheets Marketing > Decision making > Data processing
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-99983
020	#	#	\|a 0135562422
090	0	0	\|a HF5415.13 \|b .L346 1988
100	1	#	\|a Laric, Michael V
245	1	1	\|a Marketing management \|b analysis using spreadsheets \|c Michael V. Laric and Ronald Stiff
260	#	#	\|a Englewood, N.J. \|b Prentice-Hall \|c 1988
300	#	#	\|a ix, 125 p. \|b ill. \|c 24 cm. + \|e 1 computer disk (5 1/4 in.)
500	#	#	\|a System requirements for computer disk: IBM PC and compatibles; PC-DOS or MS-Dos 2.0 or higher or OS/2; a copy of a spreadsheet program (e.g., Lotus 1-2-3, version 2-0 and higher); 1-2 disk drives or hard drive; printer# \|a I
650	#	0	\|a Marketing \|x Management
650	#	0	\|a Electronic spreadsheets
650	#	0	\|a Marketing \|x Decision making \|x Data processing
700	1	#	\|a Stiff, Ronald
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=99983
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam