The Tree Whisperer The official biography of Tan Sri Dr Lee Shin Cheng, founder of IOI Group

• Main Author: Lee, Hoong Lian (Author)
• Other Authors: Tan, Michelle Ching Wuen (Translator)
• Format: Book
• Language: English
• Published: Batu Caves, Selangor Mentor Publishing 2022
• Subjects: Lee, Hoong Lian > Tan Sri > Dr.; Businesspeople > Biography > Malaysia; Success In Business; Brand name products > History; Success; Malaysia
• Online Access: Click Here to View Status and Holdings.
• Physical Description: 441 pages colour illustrations 23 cm
• ISBN: 9789672949206

At the age of 11, Lee Shin Cheng left school to become an ice-cream seller. Through sheer will and determination, he broke out of the clutches of poverty by constantly aiming for the skies. Following his mother's advice to "do good and be good", he made a name for himself as the founder of IOI Group, leaving behind great accomplishments in the palm oil and property sectors. Because of his affinity with oil palm trees, he was also fondly known as "The Tree Whisperer".