How to write a successful marketing plan a disciplined and comprehensive approach

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Bibliographic Details
Main Author: Hiebing, Roman G
Other Authors: Cooper, Scott W
Format: Unknown
Published: Lincolnwood, Ill., U.S.A. NTC Business Books 1990
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Description
Item Description:Includes index
Physical Description:xviii, 342 p. ill. 29 cm
ISBN:0844231975