Design is Storytelling

Design is Storytelling

Good design, like good storytelling, brings ideas to life. The latest book from award-winning writer Ellen Lupton is a playbook for creative thinking, showing designers how to use storytelling techniques to create satisfying graphics, products, services and experiences. Whether crafting a digital ap...

Full description

Saved in:
Bibliographic Details
Main Author: Lupton, Ellen (Author)
Format: Book
Language:English
Published: New York, NY Cooper Hewitt, Smithsonian Design Museum 2017
Subjects:
Design > Human factors
Design > Psychological aspects
Storytelling in art
Visual communication > Psychological aspects
Creative thinking
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000nam a2200000#i 4501
001 wils-990811
005 202351593313
008 230906t20172017NYU af# ##001 ##eng#D
020 # # |a 9781942303190  |q paperback 
040 # # |a NNFr/DLC  |b eng  |d UiTM  |e rda 
041 0 # |a eng 
090 0 0 |a NK1520  |b .L867 2017 
100 1 # |a Lupton, Ellen  |e author 
245 1 0 |a Design is Storytelling  |c Ellen Lupton 
264 # 1 |a New York, NY  |b Cooper Hewitt, Smithsonian Design Museum  |c 2017 
264 # 4 |c ©2017 
300 # # |a 159 pages  |b colour illustrations  |c 22 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
500 # # |a Includes index 
505 0 # |a Overture -- From the director -- Acknowledgments -- Inciting incidents -- Act 1. Action -- Narrative arc -- Hero's journey -- Labyrinth -- Rule of threes -- Scenario planning -- Design fiction -- Act 2. Emotion -- Experience economy -- Emotional journey -- Color and emotion -- Empathy -- Persona -- Product personality -- Act 3. Sensation -- The gaze -- Gestalt grouping -- Just-in-time representation -- Affordances -- Behavioral economics -- Multisensory design -- Aftermath -- Writing tips -- Storytelling checklist -- Index. 
520 # # |a Good design, like good storytelling, brings ideas to life. The latest book from award-winning writer Ellen Lupton is a playbook for creative thinking, showing designers how to use storytelling techniques to create satisfying graphics, products, services and experiences. Whether crafting a digital app or a data-rich publication, designers invite people to enter a scene and explore what's there. An intriguing logo, page layout or retail space uses line, shape and form to lead users on dynamic journeys. Design Is Storytelling explores the psychology of visual perception from a narrative point of view. Presenting dozens of tools and concepts in a lively, visual manner, this book will help any designer amplify the narrative power of their work. Use this book to stir emotions, build empathy, articulate values and convey action; to construct narrative arcs and create paths through space; integrate form and language; evaluate a project's storytelling power; and to write and deliver strong narratives. 
650 # 0 |a Design  |x Human factors 
650 # 0 |a Design  |x Psychological aspects 
650 # 0 |a Storytelling in art 
650 # 0 |a Visual communication  |x Psychological aspects 
650 # 0 |a Creative thinking 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=990811 

Similar Items