Introducing SEO Your quick-start guide to effective SEO practices

• Main Authors: Shenoy, Aravind (Author), Prabhu, Anirudh (Author)
• Format: Book
• Language: English
• Published: India Apress 2016
• Subjects: Internet marketing; Search engines
• Online Access: Click Here to View Status and Holdings.

"Your easy-to-digest brief introduction to SEO (search engine optimization)--an imperative methodology used to improve the visibility of websites using different strategies and techniques. Using a calculative and practical approach, this book teaches you the techniques and concepts that enable...

Table of Contents:

• Introduction to SEO
• Search engines
• Ranking in SEO
• Introducing the Google tools suite
• Obstacles in SEO
• Sitemaps
• Keyword research and strategy
• Link building
• Content considerations
• SEO hub : utilities and toolsets
• Social media marketing and SEO.