THE GRAPHIC COMMUNICATION HANDBOOK

This book covers all areas within the industry including pitching, understanding the client, researching a job, thumbnail drawings, developing concepts, presenting to clients, working in 2D, 3D, motion graphics and interaction graphics, situating and testing the job, getting paid and getting the nex...

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Bibliographic Details
Main Author: Downs, Simon Lecturer in Graphic Communication at Loughborough University, UK (Author)
Format: Book
Published: Abingdon, Oxon [England] Routledge ©2012
Series:Media practice
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9780415557382  |q paperback 
040 # # |a INTEC  |b eng  |c INTEC  |e rda 
090 0 0 |a NC1001  |b .D696 2012 
100 0 # |a Downs, Simon  |b Lecturer in Graphic Communication at Loughborough University, UK  |e author 
245 0 0 |a THE GRAPHIC COMMUNICATION HANDBOOK  |c SIMON DOWNS 
246 3 # |a The graphic communication handbook 
264 # 1 |a Abingdon, Oxon [England]  |b Routledge  |c ©2012 
300 # # |a xiv, 369 pages:  |b illustrations (black and white);  |c 24.5 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
490 0 # |a Media practice 
500 # # |a This book is dedicated to Claire Lerpiniere: a fine design educator without whom this book would not have been possible; and to Andrew Chong, an inspirational graphics educator. 
504 # # |a Includes bibliographical references and indexes. 
520 # # |a This book covers all areas within the industry including pitching, understanding the client, researching a job, thumbnail drawings, developing concepts, presenting to clients, working in 2D, 3D, motion graphics and interaction graphics, situating and testing the job, getting paid and getting the next job.  |b It traces the history and development of graphic design, explores the issues that affect in the industry, examines its analysis through communications theory, explains how to do each section of the job, and advises on entry into the profession. 
650 # # |a Commercial art  |v Handbook  |x Vocational guidance 
650 # # |a Graphic arts  |x Vocational guidance 
830 # 0 |a Media practice 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=982936 
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