Research Methods For Business A Skill-Building Approach

Research Methods For Business, 8th Edition explains the principles and practices of using a systematic, organized method for solving problematic issues in business organizations. Designed to help students view research from the perspective of management, this popular textbook guides students through...

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Bibliographic Details
Main Authors: Bougie, Roger (Author), Sekaran, Uma (Author)
Format: Book
Language:English
Published: New Jersey John Wiley 2020
©2020
Edition:EIGHTH EDITION
Subjects:
Online Access:Click Here to View Status and Holdings.
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Summary:Research Methods For Business, 8th Edition explains the principles and practices of using a systematic, organized method for solving problematic issues in business organizations. Designed to help students view research from the perspective of management, this popular textbook guides students through the entire business research process. Organized into six main themes-Introduction, Defining the Management and the Research Problem, Theory, Collecting Information, Drawing Conclusions, and Writing and Presenting the Research Report-the text enables students to develop the skills and knowledge required to successfully create, conduct, and analyze a research project
Physical Description:xxv, 396 pages Illustrations, Graphs 26 cm
Bibliography:Includes bibliographical references and index
ISBN:9781119663706