STRATEGIC MANAGEMENT Concepts and Cases A COMPETITIVE ADVANTAGE APPROACH
Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The 16th Edition has been thoroughly updated and revised w...
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Harlow, United Kingdom
Pearson
2017
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| Edition: | SIXTEENTH EDITION |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The 16th Edition has been thoroughly updated and revised with current research and concepts. This edition includes 30 new cases and end-of-chapter material, including added exercises and review questions. |
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| Item Description: | Includes index |
| Physical Description: | 680 pages illustrations (some colour) 28 cm |
| ISBN: | 9781292148496 1292148497 |
STRATEGIC MANAGEMENT Concepts and Cases A COMPETITIVE ADVANTAGE APPROACH