Driving Digital Strategy A Guide to Reimagining Your Business

Introduction: Framework for reinventing your business -- Part One. Re-imagine your business: Business scope -- Business model -- Platforms and ecosystems -- Part Two. Re-evaluate your value chain: Rethinking R&D and innovation -- Operational excellence -- Omnichannel strategy -- Part Three. Re-c...

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Bibliographic Details
Main Author: Gupta, Sunil 1958- (Author)
Format: Book
Language:English
Published: Boston, Massachusetts Harvard Business School Press 2018
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