Entrepreneurship and Innovation

Provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. This title provides students with a foundation of ideas and understandings designed to shape their thinking and behaviour so as to appreciate the role of innovation and en...

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Bibliographic Details
Main Authors: Mazzarol, Tim 1957- (Author), Reboud, Sophie (Author)
Format: Book
Language:English
Published: Prahran, VIC, Australia Tilde Publishing 2017
Edition:Third Edition
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Online Access:Click Here to View Status and Holdings.
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Description
Summary:Provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. This title provides students with a foundation of ideas and understandings designed to shape their thinking and behaviour so as to appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard.
Physical Description:viii, 462 pages illustrations 26 cm
Bibliography:Includes bibliographical references and index
ISBN:9780734612250