Corporate Communication A Guide to Theory & Practice
"The latest edition of Corporate Communication has been fully revised by the author to reflect new trends and developments in social media and to capture emergent topics like CEO activism and corporate character. It remains essential reading for students studying Corporate Comms as well as Orga...
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Thousand Oaks
SAGE Publications Limited
2020
|
| Edition: | 6th edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag MARC
| LEADER | 00000nam a2200000#i 4501 | ||
|---|---|---|---|
| 001 | wils-975715 | ||
| 005 | 202207102343 | ||
| 008 | 220325t2020 CAU a## ##001 #deng|D | ||
| 020 | # | # | |a 9781526491985 |q hardcover |
| 020 | # | # | |a 9781526491978 |q paperback |
| 020 | # | # | |a 1526491974 |q paperback |
| 020 | # | # | |a 1526491982 |q hardcover |
| 040 | # | # | |a DLC |b eng |d UiTM |e rda |
| 041 | 0 | # | |a eng |
| 090 | 0 | 0 | |a HD30.3 |b .C814 2020 |
| 100 | 1 | # | |a Cornelissen, Joep |e author |
| 245 | 1 | 0 | |a Corporate Communication |b A Guide to Theory & Practice |c Joep Cornelissen |
| 250 | # | # | |a 6th edition |
| 264 | # | 1 | |a Thousand Oaks |b SAGE Publications Limited |c 2020 |
| 264 | # | 3 | |c ©2020 |
| 300 | # | # | |a xxiv, 304 pages |b illustrations |c 25 cm |
| 336 | # | # | |a text |2 rdacontent |
| 337 | # | # | |a unmediated |2 rdamedia |
| 338 | # | # | |a volume |2 rdacarrier |
| 504 | # | # | |a Includes bibliographical references and indexs |
| 520 | # | # | |a "The latest edition of Corporate Communication has been fully revised by the author to reflect new trends and developments in social media and to capture emergent topics like CEO activism and corporate character. It remains essential reading for students studying Corporate Comms as well as Organizational , Strategic , PR and Marketing Communications"-- |c Provided by publisher. |
| 526 | 0 | # | |a IMCXXX |b IM249 |5 IM |
| 526 | 0 | # | |a Corporate Communication for Information Professional |b Bachelor of Information Science (Hons) Information Content Management |5 Faculty of Information Management |
| 650 | # | 0 | |a Communication in management |
| 650 | # | 0 | |a Business communication |
| 650 | # | 0 | |a Corporate Communication |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=975715 |
| 998 | # | # | |a 00250##a006.2.2||00250##b006.2.2||00255##a006.2.2||00260##a006.2.2||00260##b006.2.2||00260##c006.2.2||00264#1a006.2.2||00264#1b006.2.2||01264#3a006.2.2||01264#3b006.2.2||01264#3c006.2.2||00300##a006.2.2||00300##b006.2.2||00300##c006.2.2||00500##a006.2.2||00502##a006.2.2||00520##a006.2.2||00520##b006.2.2||00538##a006.2.2||00546##a006.2.2||00730##a006.2.2||00730##d006.2.2||00730##f006.2.2||00730##n006.2.2||00730##p006.2.2|| |
Corporate communication a guide to theory and practice