Social Media Strategy Marketing, Advertising, and Public Relations in the Consumer Revolution
Social Media Strategy: Marketing, Advertising and Public Relations in the Consumer Revolution, Third Edition is a blueprint for the practice of marketing communications, advertising and public relations in a digital world where the consumer has taken control. This book contributes to everything we...
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| Format: | Book |
| Language: | English |
| Published: |
Lanham, United States
Rowman & Littlefield Publishing Group
2021
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| Edition: | Third Edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Digital and Social Media Marketing A Results-Driven Approach