Innovations in the Designing and Marketing of Information Services

Innovations in the Designing and Marketing of Information Services

"This book examines the theoretical and practical aspects of improving and expanding information resources and services in a cost-effective way and enables librarians to plan and present information services for the betterment of civil society"

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Bibliographic Details
Other Authors: Jeyasekar, J. John 1965- (Editor), Saravanan, P. 1971- (Editor)
Format: Book
Language:English
Published: Hershey, PA IGI Global/Information Science Reference 2020
Series:Advances in Library and Information Sciences 2326-4144
Subjects:
Academic libraries
Academic libraries > Marketing
Information behavior
Academic libraries > Case studies > India
Online Access:Click Here to View Status and Holdings.
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Table of Contents:
  • Attitude of library and information science professionals towards resource sharing and networking of academic libraries
  • Perception of academic integrity of prospective teachers in Kanniyakumari District
  • Cutting edge technologies impact on library services
  • User behaviour needs and their Indian scenario
  • Library anxiety: a barrier to effective use of information resources
  • Extent of information literacy in the higher education scenario : a comparative study
  • Functional model to online information seeking : a proposal
  • Marketing of library management software products
  • Safety and security of libraries : challenges and opportunities
  • Innovative use of open educational resources in the higher education libraries : cost-benefit analysis
  • Designing library atmospherics for information delivery
  • Marketing of library management software products : marketing of library management software products
  • Plagiarism : the role of librarian and teachers in combating it
  • User friendly information accessibility and deschooling among teenagers
  • Promoting information services among the non-users of academic libraries
  • Ethics for knowledge workers in the era of information overload
  • Users' perception towards ICT services and facilities in Maulana Azad Library, Aligarh Muslim University

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