Financial Services Marketing An International Guide to Principles and Practices
Now in its 3rd edition, Financial Services Marketing offers a balanced and useful guide to the topic that is both conceptual and practical.
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Main Authors: | , , |
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Format: | Book |
Language: | English |
Published: |
New York
Routledge United Kingdom
2018
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Edition: | Print book : English : Third edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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020 | # | # | |a 9781138684522 |q paperback |
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041 | 0 | # | |a eng |
090 | 0 | 0 | |a HG173 |b .E56 2018 |
100 | 1 | # | |a Ennew, Christine. |e author |
245 | 0 | 0 | |a Financial Services Marketing |b An International Guide to Principles and Practices |c Christine Ennew, Nigel Waite and Róisín Waite |
250 | # | # | |a Print book : English : Third edition |
264 | # | 1 | |a New York |b Routledge United Kingdom |c 2018 |
264 | # | 4 | |c ©2006 |
300 | # | # | |a xx, 591 pages |b illustrations |c 25 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
500 | # | # | |a Revised edition of Financial services marketing, 2013 |
500 | # | # | |a Includes inddex |
520 | # | # | |a Now in its 3rd edition, Financial Services Marketing offers a balanced and useful guide to the topic that is both conceptual and practical. |
526 | 0 | # | |a MASTER OF ISLAMIC BANKING AND FINANCE (MIBF) |b AAGBS-IFE786 Marketing for Islamic Financial Products and Services |5 PERPUSTAKAAN UNDANG-UNDANG |
546 | # | # | |a In English |
650 | # | # | |a Financial services industry |x Marketing |
700 | 1 | # | |a Waite, Nigel |e author |
700 | 1 | # | |a Waite, Róisín |e author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=974624 |
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