Introduction to Revenue Management for Hotels Tools and strategies o maximize the revenue of your property
Revenue Management is a sales technique based on the analysis of the different variables that affect the purchasing decision of a consumer. With effective management of revenue using Yield and Revenue Management you can maximize the sales of a hotel's rooms and its different services and you ca...
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| Format: | Book |
| Language: | English |
| Published: |
United states
Createspace Independent Publishing Platform
2020
©2020 |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | Revenue Management is a sales technique based on the analysis of the different variables that affect the purchasing decision of a consumer. With effective management of revenue using Yield and Revenue Management you can maximize the sales of a hotel's rooms and its different services and you can make them as profitable as possible using the most adequate sales channel. This book is about the basis of Revenue Management, the best tools that need to be applied, it covers the importance of good online marketing and about how to manage your online reputation. It includes some practical cases and examples. If you want to understand Revenue Management in a concise way through real examples, this is the book for you! |
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| Physical Description: | ix, 100 pages illustrations 22 cm |
| ISBN: | 9781542609050 1542609054 |
Revenue Management for Hospitality and Tourism