MANAGING CULTURAL DIFFERENCES Global Leadership for the 21st Century

This new edition of the bestselling textbook, Managing Cultural Differences, guides students and practitioners to an understanding of how to do business internationally, providing practical advice on how competitive advantage can be gained through effective cross-cultural management. Crises in the M...

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Bibliographic Details
Main Author: Abramson, Neil R. (Author)
Other Authors: Moran, Robert T.
Format: Book
Published: LONDON Routledge 2018
Edition:TENTH EDITION
Subjects:
Online Access:Click Here to View Status and Holdings.
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Summary:This new edition of the bestselling textbook, Managing Cultural Differences, guides students and practitioners to an understanding of how to do business internationally, providing practical advice on how competitive advantage can be gained through effective cross-cultural management. Crises in the Middle East, the weakening of some emerging markets, and the value of diversity and inclusion are just a few examples of contemporary issues discussed in this text, which also introduces a completely new chapter on global business ethics.
Item Description:Revised edition of the author's Managing cultural differences, 2014
Physical Description:xxiv, 637 pages Illustrations 25 cm
Bibliography:Includes bibliographical references and index
ISBN:9781138223455