E-commerce business, technology and society
16th Edition The most up-to-date, comprehensive overview of e-commerce today Lively and fun to read, E-commerce 2020: Business, Technology and Society is an in-depth, thought-provoking introduction to e- commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examp...
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Main Authors: | , |
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Format: | Book |
Language: | English |
Published: |
Harlow
Pearson
2021
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Edition: | Sixteenth edition, Global edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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001 | wils-969793 | ||
005 | 20212912129 | ||
008 | 210610t2021 ENK a## ##001 #aeng#D | ||
020 | # | # | |a 9781292343167 |q paperback |
020 | # | # | |a 1292343168 |q paperback |
040 | # | # | |a UiTM |b eng |d UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a HF5548.32 |b .L38 2021 |
100 | 0 | # | |a Laudon, Kenneth C. |d 1944- |e author |
245 | 0 | 0 | |a E-commerce |b business, technology and society |c Kenneth C. Laudon, Carol Guercio Traver |
250 | # | # | |a Sixteenth edition, Global edition |
264 | # | 1 | |a Harlow |b Pearson |c 2021 |
264 | # | 4 | |c ©2021 |
300 | # | # | |a 912 pages |b illustrations |c 26 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliograpical references and index. |
520 | # | # | |a 16th Edition The most up-to-date, comprehensive overview of e-commerce today Lively and fun to read, E-commerce 2020: Business, Technology and Society is an in-depth, thought-provoking introduction to e- commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook (R), Google (R), Twitter (R), and Amazon (R) illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 16th edition, including its data, figures, and tables, has been updated through October 2019. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government surveillance, cyberwar, social-local-mobile marketing, internet sales taxes, and intellectual property. |
526 | 0 | # | |a Information Content Management |b Information Entrepreneur |5 Faculty of Information Management |
526 | 0 | # | |a IM249 |b IMC430 |5 FIM |
650 | # | 0 | |a Electronic commerce |
650 | # | 0 | |a Internet marketing |
650 | # | 0 | |a Information technology |
700 | 1 | # | |a Traver, Carol Geurcio |e author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=969793 |