Fashion Merchandising Principles and Practice
Now in its second edition, this critically-acclaimed core textbook provides a detailed overview of the role of the fashion merchandiser, its place within a fashion retail organisation by outlining their activities and responsibilities as part of the fashion value chain.
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
London
Red Globe Press
2021
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Edition: | Print book : English : Second edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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001 | wils-968298 | ||
005 | 2021018122639 | ||
008 | t20152021-US ag# ##001 #beng#D | ||
020 | # | # | |a 9781352011104 |q paperback |
040 | # | # | |a OCLC |b eng |c OCLC |d UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a HD9940.A2 |b C53 2021 |
100 | 1 | # | |a Clark, James |e author |
245 | 0 | 0 | |a Fashion Merchandising |b Principles and Practice |c James Clark |
250 | # | # | |a Print book : English : Second edition |
264 | # | 1 | |a London |b Red Globe Press |c 2021 |
264 | # | 4 | |c ©2015 |
300 | # | # | |a xxii, 274 pages |b illustrations |c 26 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
500 | # | # | |a Previous edition: London: Palgrave, 2015 |
504 | # | # | |a Includes bibliographical references and index |
505 | 0 | # | |a PART I: INTRODUCTION AND CONTEXT OF THE FASHION MERCHANDISER ROLE.- 1. Fashion Retailing.- 2. Fashion, Business and Product.- 3. The activities of Buying and Merchandising.- 4. Organizing the Buying and Merchandising Function.- PART II: FASHION MERCHANDISING.- 5. Fashion Merchandising: The Prentice Day Case Study.- 6. Fashion Merchandising: Research and Analysis.- 7. Fashion Merchandising: Budgeting.- 8. Fashion Merchandising: Open to Buy.- 9. Fashion Merchandising: Range Planning.- 10. Fashion Merchandising: Sizing, Deliveries and Allocation.- PART III: FASHION MERCHANDISING AND THE MODERN TRADING ENVIRONMENT.- 11. Merchandising: A global perspective.- 12. e-Commerce and buying and merchandising.- 13. The merchandiser and the supply chain.- 14. Sustainability and product management. |
520 | # | # | |a Now in its second edition, this critically-acclaimed core textbook provides a detailed overview of the role of the fashion merchandiser, its place within a fashion retail organisation by outlining their activities and responsibilities as part of the fashion value chain. |
526 | 0 | # | |a AS250 SARJANA MUDA SAINS (KEPUJIAN) SAINS TEKSTIL DAN TEKNOLOGI FESYEN |b Silibus |5 AS Fakulti Sains Gunaan |
546 | # | # | |a In English |
650 | # | # | |a Fashion merchandising |x Planning |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=968298 |
964 | # | # | |c BOK |d 01 |
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