Fashion Merchandising Principles and Practice

Now in its second edition, this critically-acclaimed core textbook provides a detailed overview of the role of the fashion merchandiser, its place within a fashion retail organisation by outlining their activities and responsibilities as part of the fashion value chain.

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Bibliographic Details
Main Author: Clark, James (Author)
Format: Book
Language:English
Published: London Red Globe Press 2021
Edition:Print book : English : Second edition
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9781352011104  |q paperback 
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041 0 # |a eng 
090 0 0 |a HD9940.A2  |b C53 2021 
100 1 # |a Clark, James  |e author 
245 0 0 |a Fashion Merchandising  |b Principles and Practice  |c James Clark 
250 # # |a Print book : English : Second edition 
264 # 1 |a London  |b Red Globe Press  |c 2021 
264 # 4 |c ©2015 
300 # # |a xxii, 274 pages  |b illustrations  |c 26 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
500 # # |a Previous edition: London: Palgrave, 2015 
504 # # |a Includes bibliographical references and index 
505 0 # |a PART I: INTRODUCTION AND CONTEXT OF THE FASHION MERCHANDISER ROLE.- 1. Fashion Retailing.- 2. Fashion, Business and Product.- 3. The activities of Buying and Merchandising.- 4. Organizing the Buying and Merchandising Function.- PART II: FASHION MERCHANDISING.- 5. Fashion Merchandising: The Prentice Day Case Study.- 6. Fashion Merchandising: Research and Analysis.- 7. Fashion Merchandising: Budgeting.- 8. Fashion Merchandising: Open to Buy.- 9. Fashion Merchandising: Range Planning.- 10. Fashion Merchandising: Sizing, Deliveries and Allocation.- PART III: FASHION MERCHANDISING AND THE MODERN TRADING ENVIRONMENT.- 11. Merchandising: A global perspective.- 12. e-Commerce and buying and merchandising.- 13. The merchandiser and the supply chain.- 14. Sustainability and product management. 
520 # # |a Now in its second edition, this critically-acclaimed core textbook provides a detailed overview of the role of the fashion merchandiser, its place within a fashion retail organisation by outlining their activities and responsibilities as part of the fashion value chain. 
526 0 # |a AS250 SARJANA MUDA SAINS (KEPUJIAN) SAINS TEKSTIL DAN TEKNOLOGI FESYEN  |b Silibus  |5 AS Fakulti Sains Gunaan 
546 # # |a In English 
650 # # |a Fashion merchandising  |x Planning 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=968298 
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