Management of Art Galleries

• Main Author: Resch, Magnus (Author)
• Format: Book
• Language: English
• Published: New York, NY Phaidon Press Limited 2018; ©2016; ©2018
• Edition: 3rd edition revised
• Subjects: Art galleries, Commercial > Management
• Online Access: Click Here to View Status and Holdings.

What makes an art gallery successful? How do galleries ensure their marketing is right? How should galleries best approach new markets and customers, while still serving their loyal clientele? Based on the results of an anonymous survey sent to more than 8,000 galleries in the US, UK, and Germany, M...

Table of Contents:

• Machine generated contents note Management
• Don't Be Afraid
• Number Crunching My Research Approach
• New Business Model