Driving growth through innovation How leading firms are transforming their futures

For many companies, mastering "innovation" is a daunting challenge yet an urgent necessity. In this groundbreaking book, corporate innovation guru Robert B. Tucker offers a practical, straightforward approach you can use to design and implement a systematic, growth-generating innovation pr...

Full description

Saved in:
Bibliographic Details
Main Author: Tucker, Robert B. 1953- (Author)
Format: Unknown
Published: San Francisco Berrett-Koehler Publishers 2008
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000n a2200000 a 4501
001 wils-965920
005 202099163133
020 # # |a 9781576754955  |q paperback 
040 # # |a DLC  |b eng  |c DLC  |d UiTM  |e rda 
090 0 0 |a HD45  |b .T797 2008 
100 0 # |a Tucker, Robert B.  |d 1953-  |e author 
245 1 0 |a Driving growth through innovation  |b How leading firms are transforming their futures  |c Robert B. Tucker 
264 # 1 |a San Francisco  |b Berrett-Koehler Publishers  |c 2008 
264 # 4 |c ©2008 
300 # # |a 224 pages  |b illustrations  |c 23cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdcarrier 
504 # # |a Includes bibliographical references (pages 191-201) and index 
520 # # |a For many companies, mastering "innovation" is a daunting challenge yet an urgent necessity. In this groundbreaking book, corporate innovation guru Robert B. Tucker offers a practical, straightforward approach you can use to design and implement a systematic, growth-generating innovation process that is right for your company or business unit. You'll enjoy the stories and gain valuable insights from Tucker's study of firms that have launched successful innovation initiatives. And you will avoid their mistakes while benefiting from their best practices. 
650 # 0 |a Technological innovations  |x Management 
650 # 0 |a Technological innovations  |v Case studies  |x Management  |z United States 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=965920 
998 # # |a 00264#1a006.2.2||00264#1b006.2.2||00300##a006.2.2||00300##b006.2.2||00300##c006.2.2||00520##a006.2.2||00520##b006.2.2||