DIGITAL ENTREPRENEURSHIP
Technology has enabled a new age of entrepreneurship as entrepreneurs find digital tools that enable new ventures to exploit commercial opportunities around the world. This textbook provides students with expert guidance on using technology platforms to start new ventures. With an award-winning app...
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
Routledge, Taylor & Francis Group
2019
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| Edition: | Print book : English : First edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| LEADER | 00000nam a2200000#i 4501 | ||
|---|---|---|---|
| 001 | wils-965614 | ||
| 005 | 2020824115427 | ||
| 008 | 201016t2019 -US ag# ##001 ##ENG#D | ||
| 020 | # | # | |a 9781138583696 |q paperback |
| 040 | # | # | |a DLC |b eng |c DLC |d UiTM |e rda |
| 041 | 0 | # | |a eng |
| 090 | 0 | 0 | |a HC79.I55 |b A45 2019 |
| 100 | 1 | # | |a Allen Jonathan P. |e author |
| 245 | 1 | 0 | |a DIGITAL ENTREPRENEURSHIP |c Jonathan P. Allen |
| 250 | # | # | |a Print book : English : First edition |
| 264 | # | 1 | |a New York |b Routledge, Taylor & Francis Group |c 2019 |
| 264 | # | 4 | |c ©2019 |
| 300 | # | # | |a x, 249 pages |c 24 cm |
| 336 | # | # | |a text |2 rdacontent |
| 337 | # | # | |a unmediated |2 rdamedia |
| 338 | # | # | |a volume |2 rdacarrier |
| 500 | # | # | |a Includes index |
| 505 | 0 | # | |a Introduction and Classification -- Social Relationships of Trust in Digital Economies -- Legal Relationships of Trust in Digital and Crypto Economies -- Key Challenges and Conclusion. |
| 520 | # | # | |a Technology has enabled a new age of entrepreneurship as entrepreneurs find digital tools that enable new ventures to exploit commercial opportunities around the world. This textbook provides students with expert guidance on using technology platforms to start new ventures. With an award-winning approach, the author guides readers through the process of a lean startup, taking a "digital first" approach to entrepreneurship. Students using the book will emerge with enhanced understanding of different digital business models, analytical skills for digital ventures, and the confidence to move from prototype to product. Online resources such as slides, a sample syllabus, and exercises encourage the classroom to become an interactive and dynamic space |
| 526 | 0 | # | |a Degree |b Yes |5 UiTM |
| 546 | # | # | |a In English |
| 650 | # | # | |a Information technology |x Economic aspects. |
| 650 | # | # | |a Entrepreneurship |
| 650 | # | # | |a Internet service providers |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=965614 |
| 964 | # | # | |c BOK |d 01 |
Digital Entrepreneurship