Strategic Storytelling How to Create Persuasive Business Presentations

"Strategic Storytelling" is a complete guide to creating persuasive business presentations. Based on intensive study of presentations developed by leading management consulting firms, this step-by-step playbook shows you how to craft stories using proven narrative frameworks, design data-d...

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Bibliographic Details
Main Author: McKinsey. Dave (Author)
Format: Book
Language:English
Published: South Carolina CreateSpace 2015
Edition:Print book : English
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