Essentials of Entrepreneurship and Small Business Management

Entrepreneurship has become a major force in the global economy. Policy makers across the world are discovering that economic growth and prosperity lie in the hands of entrepreneurs -- those dynamic, driven men and women who are committed to achieving success by creating and marketing innovative, cu...

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Bibliographic Details
Main Author: Zimmerer, Thomas W. (Author)
Other Authors: Scarborough, Norman M, Wilson, Doug
Format: Book
Language:English
Published: Upper Saddle River, N.J. Pearson/Prentice Hall 2008
©2008
Edition:Edition 5
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Online Access:Click Here to View Status and Holdings.
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