New Venture Creation ENTREPRENEURSHIP FOR THE 21st CENTURY
New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way through tex...
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Main Authors: | , |
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Format: | Book |
Language: | English |
Published: |
New York
McGraw-Hill/Irwin
2012
©2012 |
Edition: | NINTH EDITION |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way through text, case studies, and hands-on exercises to help readers compress their learning curves, reduce their ultimate risk and pain, and allow them to gain more from their subsequent entrepreneurial experiences. |
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Physical Description: | xx, 588 pages illustrations 28 cm |
Bibliography: | Includes bibliographical references and index |
ISBN: | 9780071324632 0071324631 9780078029103 0078029104 |