New Venture Creation ENTREPRENEURSHIP FOR THE 21st CENTURY

New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way through tex...

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Bibliographic Details
Main Authors: Spinelli, Stephen (Author), Adams, Robert J. 1959- (Author)
Format: Book
Language:English
Published: New York McGraw-Hill/Irwin 2012
©2012
Edition:NINTH EDITION
Subjects:
Online Access:Click Here to View Status and Holdings.
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Summary:New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way through text, case studies, and hands-on exercises to help readers compress their learning curves, reduce their ultimate risk and pain, and allow them to gain more from their subsequent entrepreneurial experiences.
Physical Description:xx, 588 pages illustrations 28 cm
Bibliography:Includes bibliographical references and index
ISBN:9780071324632
0071324631
9780078029103
0078029104