CRYSTALLIZING PUBLIC OPINION

CRYSTALLIZING PUBLIC OPINION

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A seminal work on how public opinion is created and shaped, Edward Bernays's 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence public attitudes over the past century. A primer on the then new profession of "public rela...

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Bibliographic Details
Main Author: Bernays, Edward L. 1891-1995 (Author)
Format: Book
Language:English
Published: Brooklyn, N.Y. Ig Pub. 2011
Subjects:
Public opinion
Social psychology
Publicity
Online Access:Click Here to View Status and Holdings.
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