How to Market Books
Over five editions, How to Market Books has established itself as the standard text on marketing for both the publishing industry and the wider creative economy. Industry professionals and students of Publishing Studies rely on the techniques and tactics in this invaluable book.
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
New York
Routledge
2019
©2019 |
| Edition: | Sixth edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | Over five editions, How to Market Books has established itself as the standard text on marketing for both the publishing industry and the wider creative economy. Industry professionals and students of Publishing Studies rely on the techniques and tactics in this invaluable book. |
|---|---|
| Physical Description: | xxv, 482 pages illustrations 24 cm |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781138597259 9780815352761 |
How to Market Books