BORN TO SERVE, BUILT TO LAST THE PERNAMA STORY: SECRETS OF MALAYSIA'S HOME-GROWN RETAIL CHAIN

BORN TO SERVE, BUILT TO LAST THE PERNAMA STORY: SECRETS OF MALAYSIA'S HOME-GROWN RETAIL CHAIN

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PERNAMA started in 1983 when the Prime Minister Tun Dr Mahathir Mohamad thought that Malaysians should be in charge of a corporation like the NAAFI (Navy, Armed and Air Force Institutes) that has direct involvement with the military. From those days Malaysia embark on Malaysianisation directive and...

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Bibliographic Details
Other Authors: Abdul Wahab Khalil (Editor)
Format: Book
Language:English
Published: Klang, Selangor Perwira Niaga Malaysia (PERNAMA) 2015
Subjects:
Retail trade > Malaysia
Online Access:Click Here to View Status and Holdings.
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